Best Content Calendar Software for 2024

We’ll show you the best content calendar software you can choose in 2024. We conducted extensive research and testing and curated our list based on vital considerations, including pricing, features, ease of use, customer service, and more. We’ve also featured the best calendar app of 2024. Let’s jump in!

Key Takeaways

• ClickUp offers a versatile and user-friendly interface for all your content planning needs.
• CoSchedule is perfect for teams looking to streamline their content marketing efforts.
• Buffer simplifies social media scheduling and analytics, making it a top choice for marketers.
• Sprout Social provides robust social media management features and excellent customer support.
• ContentStudio integrates AI-powered tools to enhance your content creation and scheduling.

1. ClickUp

ClickUp is a versatile project, task, and content management software designed to help you schedule posts, create content, and publish them on your website. It offers a unified way to work together as a team, making it easier to stay on top of your content strategy goals, project management, and collaboration.

Key Features

• Customizable Views: Use 15+ customizable, interactive views and formats, including Kanban view, Gantt chart view, and ClickUp calendar view.
• Task Management: Easily drag tasks in the Calendar View to edit due dates, create new tasks, or remove them.
• Collaboration Tools: Collaborate on assets and speed up content creation with ready-made task trackers and multiple views.

Benefits

ClickUp helps agencies visualize projects, collaborate on assets, and speed up content creation. The content calendar view clarifies the upcoming plans, and the timeline is great for identifying potential overlaps and bottlenecks.

ClickUp lets you build a document database that your content team can use for reference to create content quickly.

Pricing

ClickUp offers various pricing plans to suit different needs, from free versions to more advanced paid options. This flexibility makes it accessible for both small teams and larger organizations.

2. CoSchedule

CoSchedule is a social media scheduling and marketing planning tool, designed to make it easy to manage both editorial and social content from one platform. The platform allows you to assign tasks, share your calendar with higher-ups, and make changes easily when plans change. Use the tool to plan your content, then publish social posts across different social networks without leaving the platform.

Ratings

• G2: 4.5/5 (6,600+ reviews)
• Capterra: 4.7/5 (3,600+ reviews)

Features & Pricing

• Price: Starts at $29
• Ease of Use: 4.2/5
• Support: 4.3/5
• Features: 4.8/5

Pros and Cons

Pros:

• Advanced organization features for marketers in large-scale companies
• Drag-and-drop calendars for easy collaboration
• Auto-publishing to social media platforms including Facebook, Instagram, YouTube, LinkedIn, X, TikTok, and Pinterest

Cons:

• May be overwhelming for small teams
• Higher price point compared to some competitors

Using CoSchedule calendar tools, it’s easier to identify schedule gaps, stay consistent in messaging, and organize social media campaigns.

Core Features

• Assign tasks and share your calendar
• Plan and publish social posts across different networks
• Auto-publishing to multiple social media platforms
• Drag-and-drop calendar for easy scheduling

Conclusion

CoSchedule Marketing Suite and Calendar Organizer provide advanced organization features for marketers in large-scale companies. Once your marketing operations grow, the CoSchedule Marketing Suite and Calendar Organizer will help you stay on top of them.

3. Buffer

Buffer has been a go-to social media content calendar and content scheduling tool for social media managers thanks to its ease of use. Buffer is designed around helping social media marketing teams publish social media posts to a range of social media platforms in one place. Its addition of an AI assistant also gives teams the opportunity to get help with generating ideas and repurposing content across social media platforms.

Buffer is one of the most popular social media scheduling platforms. This software helps drive engagement and traffic on social media with the help of their scheduling, engagement, and analytics tools.

4. Sprout Social

Sprout Social promotes itself as an all-in-one social media management tool. It’s a platform where you can create a content calendar and schedule social media posts, but also make the most of social listening and engagement. If your content strategy goal is to excel at engagement, a platform like this could be a useful option.

Sprout Social is a comprehensive social media marketing platform that comes with a robust calendar feature. The “Compose” window combines all of the advanced publishing tools and intuitive workflows that can help you plan and schedule your posts more efficiently.

Best Features

• See what’s happening and organize posts and newsletters with a central hub or calendar
• Conduct social listening across hashtags, mentions, and searches
• Schedule content according to built-in, recommended publishing times
• Move content through the system with approval workflows

Pricing

Ratings and Reviews

• G2: 4.4/5 (2,400+ reviews)
• Capterra: 4.4/5 (500+ reviews)

Limitations

• Some users find the navigation experience overwhelming
• Some users report difficulty in tagging when publishing content on social media accounts

5. SocialPilot

SocialPilot is a social media marketing tool that includes a content calendar feature. SocialPilot centralizes your social media management to help improve efficiency. The tool features an automated post schedule, easy integration with Canva, marketing tools, and other unique features to propel your social strategy.

Key Features

• Multi-platform scheduling (including Facebook, Instagram, LinkedIn, Twitter, WordPress, Medium, and Blogger)
• Over one thousand first-party integrations for versatile scheduling
• Real-time collaboration with team members for feedback and approvals
• SEO and readability grading for content optimization

Best For

Digital marketing agencies and SMBs looking to improve efficiency and centralize their social media management.

Pricing

Plans start at $30/month.

Ratings

SocialPilot provides a granular view of posting strategies with specialized calendar filters for individual or grouped social media accounts.

Pros and Cons

Pros:

1. Automated post scheduling
2. Easy integration with Canva
3. Real-time collaboration

Cons:

1. Doesn’t offer a lot of third-party apps or integrations

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6. HubSpot

HubSpot is an all-in-one marketing platform used by agencies and large teams to manage not only posting social media and editorial content but entire content marketing campaigns and social media strategies. If you already use HubSpot or are looking to invest in a new system, you’ll be happy to know that social media and content calendar features are available.

Best Features

• Comprehensive marketing platform
• Integration with other HubSpot tools
• Advanced analytics and reporting
• Customizable templates

Ratings and Reviews

Pricing

• Free: Free
• Starter: Starting at $20/month
• Professional: Starting at $890/month
• Enterprise: Starting at $3,600/month

Limitations

• HubSpot’s platform can feel overwhelming, especially if you also subscribe to other areas like Sales and CRM
• Social media features are only available in the Professional and Enterprise plans

If you’re new to setting up social media calendars, HubSpot offers a free, pre-made downloadable template that you can use to schedule out full weeks of posts.

7. Evernote

Evernote is primarily a note-taking app, designed to help users capture ideas and manage projects and to-do lists. Within Evernote, you can use the features to create your own lightweight content calendar, then work on it with others thanks to their Teams features. While it’s not strictly a social media calendar tool, if your team already uses Evernote it’s handy to know you could use it for your content management too.

Overall: it has been highly positive, largely due to its robust note-taking and organizational capabilities that enhance productivity and collaboration.

Evernote Best Features

• Collaborate with team members with shared notes
• Use Evernote’s pre-made templates to kickstart your own social media campaigns
• Build a library of on-hand templates, guides, and social media calendar tools for your social media team
• Use features like checkboxes to see where you are in the workflow

Evernote Limitations

• With a focus on note-taking and productivity, Evernote lacks functionality usually associated with social media content calendar tools
• Some users report difficulties with sharing and editing permissions for users

Evernote Pricing

Evernote Ratings and Reviews

8. Sendible

Sendible is a social media scheduling, monitoring, and reporting tool. It’s a social media tool designed for agencies that manage multiple clients, but you could also use it as your in-house content calendar software. Sendible has a great interface that makes it easy to manage your content. You have an interactive calendar where you can schedule social posts ahead of time.

Features

Sendible is designed to foster collaboration between content marketing agencies and their external clients. The platform allows multiple colleagues to collaborate seamlessly. You can tag colleagues on your content calendar, and they can leave comments and suggestions.

Best For

Streamlining social media management with bulk scheduling, evergreen content queuing, and in-platform post optimization.

Ratings

• G2: 4.3/5 (70+ reviews)
• Capterra: 4.4/5 (8,000+ reviews)

Sendible is a generally full-featured tool that may be especially useful for individual creators and small teams. For larger teams, the limited capacity to create custom analytics reports may be a challenge.

9. StoryChief

StoryChief is an AI-powered content creation and SEO platform. It’s designed to help content teams plan, create, and schedule content across social media and blogging platforms. StoryChief’s content calendar tool helps you get organized with color-coded categories, editorial campaign management, and integrations with popular platforms and tools.

10. ContentStudio

ContentStudio is an all-in-one social media tool designed to help agencies and marketing teams plan, manage, and grow. A robust content calendar feature is complemented by an AI writing assistant and social inbox, so teams can save time and streamline the way they work. Plan and publish different types of content to your social profiles, get insights on when to post, and manage publishing queues so your calendar doesn’t run empty.

You can access ContentStudio from the web-based interface or mobile app (iOS and Android). Both mediums give you access to the same intuitive content calendar to plan your posting schedule. ContentStudio is a collaborative tool that allows you to share your calendar with colleagues and receive feedback.

Features

• Build your content plans in an interactive, shareable content calendar
• Create content pipelines and queues based on custom topics
• Fast-track content approvals to speed up the process for social media marketers
• Use automation to keep your content calendar filled with relevant social media posts

Limitations

ContentStudio doesn’t just let you plan and post content. It also gives detailed analytics about your social posts so you can know where to improve. You can monitor your post engagement on different social platforms directly from one dashboard, removing the stress of juggling different apps to view your analytics.

ContentStudio is more than just a tool; it’s your partner in digital excellence.

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Conclusion

Choosing the right content calendar software is crucial for streamlining your content creation and marketing efforts in 2024. Our comprehensive review has highlighted the best tools available, considering essential factors such as pricing, features, ease of use, and customer support. Whether you are a small business, a content marketing agency, or an individual creator, there is a tool on our list that will meet your needs. By leveraging these tools, you can plan, organize, and execute your content strategy more effectively, saving time and enhancing productivity. Make an informed decision and elevate your content game with the best content calendar software of 2024.

Frequently Asked Questions

What is content calendar software?

Content calendar software helps you plan, organize, and schedule your content across various platforms. It allows you to see your content marketing calendar at a glance, store content ideas, track due dates and deadlines, and collaborate with team members.

Why do I need content calendar software?

Content calendar software helps you save time and stay organized. It allows you to manage your content creation process efficiently, collaborate with team members, and ensure that your content is published on time.

What features should I look for in content calendar software?

Key features to look for include ease of use, integration with other tools, collaboration capabilities, scheduling and automation options, and robust analytics to track performance.

Is there free content calendar software available?

Yes, some content calendar software offers free plans with basic features. However, for more advanced features and better support, you may need to opt for a paid plan.

Can content calendar software integrate with social media platforms?

Yes, many content calendar software tools offer integration with popular social media platforms like Facebook, Twitter, Instagram, and LinkedIn, allowing you to schedule and manage your posts directly from the software.

How do I choose the best content calendar software for my needs?

Consider your specific needs, such as the size of your team, the platforms you use, and your budget. Look for software that offers the features you need, has a user-friendly interface, and provides good customer support.